Concept

Our adventure with Lexus began when the Italian (furniture) contractor, Ar.Ve. Srl, on behalf of Lexus, was looking for a high-quality and energy-saving lighting solution for their concept renovations in Italy. Together with our partner and lighting design consultancy, Arkilux, they found the answer in our liniLED® System.

Solution

The showrooms were provided with colour in a playful way by lighting the coves with liniLED® Top RGB LED strips. The formed panels in the ceiling were then accentuated with the liniLED® Top High Power 3000K and 4000K LED strips. By combining these two-colour temperatures with a DMX control system, the Lexus salesperson has now been given the option to select a colour temperature that best suits the colours and finishes of the various materials and accessories.

The Lexus stores in Ferrara and Milan were the first. Both dealers opted for the liniLED® Top RGB LED strips to illuminate the ceiling panels in the conference rooms. By combining these with the liniLED® High Power 3000K and 4000K LED strips, they were able to create beautiful coloured frames with a subtle white core.

Thanks to the great success of the applied liniLED® LED lighting at these locations, all other Lexus dealers in Italy are now following, such as: Varese, Pisa, Pescara, Torino, Cesena, etc.

Products
liniLED^® Top RGB LED strips
liniLED^® Top High Power LED strips